Event planning is the process of planning a festival, ceremony, competition,
party, concert, or convention. Event planning includes budgeting,
establishing dates and alternate dates, selecting and reserving the event site,
acquiring permits,
and coordinating transportation and parking. Event planning also includes some
or all of the following, depending on the event: developing a theme or motif
for the event, arranging for speakers and alternate speakers, coordinating
location support (such as electricity and other utilities), arranging decor,
tables, chairs, tents, event support and security, catering,
police, fire, portable toilets, parking, signage,
emergency plans, health care professionals, and cleanup.
Steps to planning an event
The first step to
planning an event is determining its purpose, whether it is for a wedding, company,
birthday, festival, graduation
or any other event requiring extensive planning.
From this, the
event planner needs to choose entertainment,
location, guest list, speakers, and content. The location for events is
endless, but with event planning they would likely be held at hotels, convention
centers, reception halls, or outdoors depending on the event. Once the location
is set the coordinator/planner needs to prepare the event with staff, set up
the entertainment, and keep contact with the client.
After all this is
set the event planner has all the smaller details to address like set up of the
event such as food, drinks, music, guest list, budget, advertising
and marketing,
decorations, all this preparation is what is needed for an event to run
smoothly.
An event planner
needs to be able to manage their time wisely for the event, and the length of
preparation needed for each event so it is a success.
Event planning as a career
Event planning is
a relatively new career field. There is now training that helps one trying to
break into the career field. There must be training for an event planner to
handle all the pressure and work efficiently. This career deals with a lot of communication
and organization
aspects. There are many different names for an event planner such as a
conference coordinator, a convention planner, a special event coordinator, and
a meeting manager.
Event planners'
work is considered either stressful or energizing. This line of work is also
considered fast paced and demanding. Planners face deadlines and communicating
with multiple people at one time. Planners spend most of their time in offices,
but when meeting with clients the work is usually on-site at the location where
the event is taking place. Some physical activity is required such as carrying
boxes of materials and decorations or supplies needed for the event. Also, long
working hours can be a part of the job. The day the event is taking place could
start as early as 5:00 a.m. and then work until midnight. Working on weekends
is sometimes required, which is when many events take place.
Sustainable Event Management
Sustainable event management (also
known as event greening) is the process used to produce an event with
particular concern for environmental, economic and social issues.
Sustainability in event management incorporates socially and environmentally
responsible decision making into the planning, organization and implementation
of, and participation in, an event. It involves including sustainable development
principles and practices in all levels of event organization, and aims to
ensure that an event is hosted responsibly. It represents the total package of
interventions at an event, and needs to be done in an integrated manner. Event
greening should start at the inception of the project, and should involve all
the key role players, such as clients, organizers, venues, sub-contractors and
suppliers.
Event Planning or management is most probably similar
in analogy to planning a typical birthday party, where the preparations need to
be set up in the most effective ways. However, there are more intimate details
in event management that needs to be paid close attention to.
Nowadays, the term Event manager seems to refer to an
easy yet sophisticated and chic profession. Yet in actuality, there are
consequences and accountabilities that are attached to this classy title of
being a service provider. The name suggests the job profile of an event manager
involves organizing a special affair. Concepts have to be visualized, planned,
budgeted, and executed in events that are often highly regarded such as fashion
or beauty shows, concerts, corporate seminars, exhibitions, wedding
celebrations, theme parties, product launching, etc.
What is good about this career and its gaining
popularity is the minimal requirement for financial investments, yet it allows
the planner to be independent and flexible. Personal traits, character and
attitude are of more importance in event planning. The planner of events must
possess a real passion in holding or conducting affairs, they need to be
organized and able to work in flexible and often extended hours. Although this
exciting career among the younger generation may have been seen as a
sensational one, it also demands a substantial amount of hard work and effort.
Perfection is a major quality that must be achieved in any event management and
therefore requires a great quantity of patience, good communication skills and
comprehension to be practiced by an event manager. Duties must be discharged
with efficiency, challenges must be confidently faced and situations must be
given due attention and reaction. Team spirit, leadership and organizational
skills are as well required in event planning. Every detail no matter how
minute must be paid close attention to.
There are also courses available to be taken by anyone who decides on taking a career in event planning. Eligibility courses usually require to have a bachelor's degree in any discipline but most preferred are management-related fields, social sciences, liberal arts and humanities. Individuals who are of interest simply have to finish these courses that are offered in many academic institutional and universities. Short term certificates as well as post graduate MBA courses may also be taken. Major areas of principles and techniques must also be mastered to effectively perform and execute the duties of an event planner. These principles include public relations, organizational development, communication and implementation.
Training and experience also contribute in becoming an adept and qualified event manager. While at school, the aspirant may work as an event staff personnel for sporting festivals and leagues. If there are local music shows to be held, assist in the preparation. Internships also play a major role in molding a successful planner.
There are also courses available to be taken by anyone who decides on taking a career in event planning. Eligibility courses usually require to have a bachelor's degree in any discipline but most preferred are management-related fields, social sciences, liberal arts and humanities. Individuals who are of interest simply have to finish these courses that are offered in many academic institutional and universities. Short term certificates as well as post graduate MBA courses may also be taken. Major areas of principles and techniques must also be mastered to effectively perform and execute the duties of an event planner. These principles include public relations, organizational development, communication and implementation.
Training and experience also contribute in becoming an adept and qualified event manager. While at school, the aspirant may work as an event staff personnel for sporting festivals and leagues. If there are local music shows to be held, assist in the preparation. Internships also play a major role in molding a successful planner.
Renee de Ramirez MS
Event Planner Expert